Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, who chairs the Dubai Culture and Arts Authority, gathered with the creative minds behind the Season of Wulfa initiative in Dubai.
The initiative, launched by His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council, is led by Sheikha Latifa herself.
The Season of Wulfa highlights key cultural events, including Haq Al Leila, Ramadan, and Eid, celebrating Emirati traditions and values while fostering community bonds. It aims to connect UAE citizens, residents, and visitors through shared cultural experiences and exchanges.
The creative team consists of notable Emirati professionals from diverse fields such as design, literature, media, and arts. Their collaborative efforts, rooted in dialogue and research, help convey the season's cultural narrative authentically and meaningfully.
Sheikha Latifa emphasized the essential role of culture in promoting social cohesion, tolerance, coexistence, and respect for diversity in the UAE, aligning with the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, who prioritizes the well-being of the people as central to sustainable progress.
Emphasizing Unity
Sheikha Latifa detailed the initiative's three foundational pillars: reflection, connection, and blessing. The Season of Wulfa seeks to evoke authentic Emirati and Arab values, fostering a sense of belonging and encouraging individuals to reconnect and strengthen community ties through shared spiritual moments.
Moreover, the initiative focuses on joy, generosity, and the significance of cherishing traditional cultural practices. She noted Dubai's nurturing environment for creativity, which enables talents to present their ideas and celebrate cultural occasions profoundly. Partnerships play a critical role in realizing the initiative's objectives and enhancing Dubai’s cultural presence.
The meeting saw attendance from various government representatives, including members from The Executive Council, Roads and Transport Authority, and Dubai Culture, among others.
Creatives and cultural ambassadors, led by Shaima Rashed Al Suwaidi, CEO of the Arts, Design, and Literature Sector at Dubai Culture, joined forces with artists, designers, and cultural scholars who contributed valuable insights to the initiative.
Key Takeaways
During discussions, participants highlighted the significance of the Season of Wulfa in showcasing true Emirati and Arab values that reflect the essence of local heritage. They reviewed critical milestones and research findings that explore transformations in cultural values and the importance of traditional celebrations.
The creative collective noted that thorough community dialogue significantly influenced the initiative's direction. This engagement helped outline core principles, design guidelines, visual identity, and strategy for the season.
The Season of Wulfa will feature over 50 unique initiatives and activities hosted at more than 30 locations throughout Dubai, collaborating with government bodies, the private sector, and local communities.
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